| What is it? |
Titanium dioxide (TiO2) is the naturally occurring oxide of titanium. |
| Appearance |
Bright white powder |
| Texture |
A dry, dusty, relatively fine powder. |
| Scent |
Nothing remarkable, perhaps a bit dust-like |
| Solubility |
You can purchase both a water dispersible and an oil dispersible version, with the oil version being significantly more useful for most DIY applications (especially cosmetics). |
| Why do we use it in formulations? |
It brings wonderful opacity and brightness, and helps boost adhesion in cosmetics. |
| Do you need it? |
If you want to make cosmetics, absolutely. Zinc oxide will not do! |
| Refined or unrefined? |
You’ll want non-micronized oil dispersible titanium dioxide. |
| Strengths |
Its opacity, coverage, and adhesion are unrivalled. It’s very versatile in cosmetics. |
| Weaknesses |
It’s a bit difficult to blend into oil bases without pre-grinding it. |
| Alternatives & Substitutions |
None, in the vast majority of circumstances. If a soap recipe calls for a bit of titanium dioxide to whiten it you can probably get away with zinc oxide (USA / Canada) instead, but in any sort of cosmetic application, if titanium dioxide is what the recipe calls for, use titanium dioxide. |
| How to Work with It |
It’s a must-have in cosmetics, and great for making white soap. As with all fine powders, use a dust mask when working with it to avoid inhaling it. |
| Storage & Shelf Life |
Stored somewhere cool, dark, and dry, the shelf life of titanium dioxide is indefinite. |
| Tips, Tricks, and Quirks |
It’s a key ingredient in many sunscreens, but DO NOT make your own sunscreen! |
| Recommended starter amount |
100g (3.3oz) or less. If you’re just making makeup you could probably get away with half that—you’ll use more for soap. |
| Where to Buy it |
Buy it from an online DIY ingredient supplier or Amazon. |
Some Formulations that Use Titanium Dioxide
- Ice Palace Soap
- Argan Rose Soap
- White Chocolate Peppermint Christmas Soap
- Pemberley Soap
- Blue Marble Soap
- Red Red Rose Soap
- Cream of Earl Grey Soap
- Lavender Spruce Soap
- Snowflake Christmas Soap
- Vanilla Spice Christmas Soap
- Gentle Hemp and Shea Soap
- Love Lines Valentine Soap
- Black Plum Lipstick
- Lemon Meringue Soap
- Rose & Lavender Princess Silk Soap
- Winterlight Argan Serum
- Blizzard Soap
- Blushing Argan Lip Balm
- Australian Clay Blush
- Fairy Dust Highlighting Powder